PROVABLE AUTHENTICITY AND PROVENANCE FOR WINES AND SPIRITS
Chai Vault is the first anti-fraud solution for wines and spirits that allows potential buyers to know a bottle is authentic and view provable provenance, before purchase, without physical proximity to the bottle.
Consumers can now focus on buying bottles that are authentic rather than trying to avoid those that are not.
Chai Vault is designed to make it easy for consumers to buy provably authentic wine and spirits. For a solution like Chai Vault to succeed, it needs to work for everyone in the ecosystem – producers, consumers, and vendors (retailers, auction houses, etc.)
What does Chai Vault offer Producers?
Respect for packaging and branding
Chai Vault anti-fraud integrated into current packaging and branding
Supply chain confidence
Distributors and retailers know their stock is authentic
Retailers can promote the authenticity and provenance of their bottles
Strengthen brand trust through Chai Vault registration and provenance tracking
QR code for unique bottle identification can point to producer / vendor brand information
Integration with current processes
Designed to integrate with current bottling line environments, minimizing operating changes
Supply chain oversight
RFID at the bottle level enables detailed tracking across the supply chain
Enables integration between bottle level information and supply chain tracking applications
Customizable solutions to meet needs of producers and their different products
Options to maximize consumer interaction
Options for corked, glass and screw cap-topped bottles
Cost effective product for mass-market and high-volume bottles to prove authenticity
Bespoke solutions to track direct-to-consumer sales, and sales of fine and rare wines through varied distribution channels
Dubbed “The Sherlock Holmes of Wines”, Maureen Downey is an independent expert on fine and rare wine and wine collection management, and is the foremost global authority on wine and spirits fraud, counterfeit wine and fine wine authentication.
She advises the world’s top collectors in purchasing, selling, and managing their collections with her firm, Chai Consulting, founded in 2005.
In 2015, she launched WineFraud.com to help assist both the wine trade and collectors become educated about the realities of wine fraud and counterfeiting in global markets, as well as how to authenticate fine wines.
It now has over 40,000 images of both authentic and counterfeit bottles, labels, ink, corks and capsules to aid members in authentication.
Ed is the business person behind Chai Vault. Ed has 30+ years of consulting and operational experience, both with large companies and with startups.
Before co-founding Chai Vault, Ed spent 12 years in various executive positions with Cisco. Ed ran global strategy, planning and operations across the Cisco Cloud Platform & Solutions group as well as being the general manager of multiple cloud infrastructure software products. He also ran strategy & planning for Cisco’s Services organization for many years.
Ed also actively engages with the Silicon Valley startup ecosystem. He has been a CEO mentor for more than a dozen startups going through Alchemist Accelerator, and continues to advise many of those companies on their strategies, operations, and fund-raising activities.